Global eCommerce 101
Online global retail demystified
The global ecommerce market is projected to hit $2 trillion in 2017. With significant growth in cross-border ecommerce — 20 percent, as compared to 9 percent growth for domestic ecommerce — there is no question that hitting those international markets is the path to retail success.
Getting to Global
Introduction
How do I find the right market?
What are the best ways to reach my potential customers?
QUIZ: Do you know how to reach your customers?
What is brand strategy and why is it important?
How do I choose where to sell my product online?
Are there factors I need to consider based on the region I choose to sell in?
What are some of the best local marketplaces in Asia, Latin America and Europe?
INDUSTRY INTERVIEW: Digital marketing strategy and success
What is mobile optimization and why is it important?
Test Your Knowledge
Introduction
What do I need to know about accepting payments from my global customers?
Methods of Payment
QUIZ: Do you know your payment options?
What are the major points for friction for customers?
How do my customers prefer to pay in other countries?
What are the differences between local and cross-border processing?
How do I minimize currency conversion and foreign rate charges for my customers and minimize my risks?
INDUSTRY INTERVIEW: Minimizing currency conversion charges
Can my fraud strategy be the same in all markets?
What are setup options for global processing?
Test Your Knowledge
Introduction
What should I know before setting my shipping fees, return policies, etc?
What are some of the laws and regulations I need to know for different markets? i.e. Asia, Latin America and Europe?
How should I evaluate carriers/fulfillment companies by region?
INDUSTRY INTERVIEW: The lowdown on logistics
Test Your Knowledge
Introduction
What are some of the legal factors I need to know when selling internationally online?
How do I find out about copyrights, trademarks and patents in my chosen market?
Global Logistics Report 2016
FTC Business Alert: Electronic commerce — Selling internationally
Worldpay Global Payments Report 2016
Adyen - Global eCommerce Payments Guide
Export Plan Template
Methods of Payment
UPS International Shipping Guide
Locating Customers Through Online Channels
Accumulating Customers
Globalizing Your Brand
B2B Content Marketing
Trade Statistics for International Business Development
Global Development Indicators
Privacy Policy Requirements
Country Commercial Guides
Managing Currency Risk
Understanding Cross-border Fees
FTA Tariff Tool
WITS Tariff Tool
World Bank Doing Business Index
Reducing Supply Chain Risks
European VAT Guidelines
UPS Interactive Shipping Guide
FedEx Global Trade Manager
Borderlinx Cross-border Shipping Calculator
eFulfillment Service
Strategic Trade Management & Export Controls
U.S. Customs: Exporting and Importing
World Customs Organization: Harmonized System Nomenclature
FTC: International eCommerce Guide for Businesses
Country IPR Toolkits
Registering Trademarks, Patents and Copyrights Abroad
Protecting Trademarks, Patents and Copyrights Abroad
Office of Intellectual Property Rights (OIPR)
WIPO: Intellectual Property Offices WorldWide
USPTO: IP Policy and International Affairs
iGlobalStores explain payments and check-out counter issues for cross-border sales
Cowgirls from Weblinc and Rachel Roy wrestle the proverbial overseas consumer cow
Help your overseas customers find their "True Fit"
A way into Japan's eCommerce market